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Design Learning - A Fresh Lens on Design Thinking


Reframing Capability - A Clarion Call for 2026
Giggr Technologies Welcoming 2026 with your Future For a very long time, we have propagated Capability as an encrypted term—one with two inseparable parts. Capacity and Ability. Capacity refers to the capacity to transform. It has little to do with quantity, scale, or volume. Ability , on the other hand, is about relevance—and relevance is always a derivative of capacity. The Industrial Age rewarded efficiency . The Intelligent Age will reward personalized efficacy . This is
Subbu Iyer
Dec 23, 20254 min read


Creation & Perception - The twin sides of Value
By Subbu Iyer & Siddharth Patel Illustration 1: Innovation is a bridge between Solution and Application Value is the essence of every enterprise In the industrial age, value was defined through a narrow vector—shareholder primacy. It was extractive by design: maximize profit, Optimize everything else. That model worked in a world where information was scarce, markets were local, and switching costs were high. It also produced systemic brittleness. The intelligent age operates
Subbu Iyer
Nov 19, 20257 min read


The Hidden Crisis: How Tech and Strategic Debt Are Suffocating Enterprise Innovation
By Subbu Iyer & Siddharth Patel Enterprise vs. Business: Understanding the Journey from Mission & Vision to Commerce For decades, the term enterprise has been mistakenly used interchangeably with business (Commerce) . This confusion has limited strategic meaning and weakened execution. In reality: An Enterprise is a conceptual construct – a cascade from the Mission (Purpose), Vision (Positioning), Values (The Guardrails), Goals & Objectives (Milestones), Architecture (Solu
Subbu Iyer
Oct 24, 20255 min read


Redefining Life on Earth
By Subbu Iyer & Siddharth Patel Humanity has arrived at a defining moment in its evolutionary journey. Not a moment of incremental change, but a Strategic Inflection Point—a threshold where the old logic that governed our economic, social, and technological systems can no longer sustain the future we seek to build. The year 2025 marks the beginning of a new world order where we are called not to adapt to change, but to architect a new paradigm of life, work, and planetary ste
Subbu Iyer
Oct 21, 20253 min read


Capability as an Antidote to a VUCA World
Capability = Capacity to Transform + Ability to Perform We live in an era characterized by Volatility, Uncertainty, Complexity, and...
Subbu Iyer
Oct 10, 20257 min read


The Startup Innovation Conundrum
By Subbu Iyer & Siddharth Patel The global startup landscape faces a critical challenge: 90% of startups fail, not primarily due to lack...
Subbu Iyer
Oct 9, 20255 min read


An Enterprise of One
By Subbu Iyer & Siddharth Patel In an increasingly polarized world, it is almost paradoxical that there is a demand for an “enterprise of...
Subbu Iyer
Sep 27, 20253 min read


Design-First Enterprise: From Intent to Impact Through Intelligent Systems
The Evolution Beyond Buzzword Branding Not so long ago, enterprises branded themselves as "Customer First" or "Quality First." Today,...
Subbu Iyer
Sep 2, 20255 min read


The Strategic Imperative of Design Evolution
By Subbu Iyer & Siddharth Patel Design is about shaping the way life evolves Before the first conscious line was drawn, before the first...
Subbu Iyer
Aug 3, 20255 min read


Strategy: Visualizing the Journey in Value Creation
By Subbu Iyer & Siddharth Patel Illustration 1: The Modern Strategy should be guided by a Pursuit for Excellence Strategy as Human...
Subbu Iyer
Jul 30, 20256 min read
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